Vitora is a tyre brand owned by Tyremax Pty Ltd, based in Victoria, Australia, and designed by a team spanning Australia and Europe; the tyres are sold under Vitora's own exclusive tooling. It is distributed mainly through the Tyrepower network in Australia and by select retailers in New Zealand, covering passenger, performance, SUV/4WD, light commercial and mud-terrain tyres. Actual manufacturing location is not publicly disclosed.
Exclusive distribution through Tyrepower dealer networkPassenger, 4WD and commercial tyre rangePositioned as a value alternative to premium brands
6 models•45 sizes•from $71.99/tyre•at 1 of 5 retailers (Hyperdrive)
Every Vitora tyre we track
Pick your size on any model to compare its price at every Auckland shop that stocks it, fitted total included.
Vitora Sportlife
from $84.99/tyre
The Vitora Sportlife is an ultra-high-performance tyre designed for passenger vehicles. It is positioned as a budget-friendly mid-range option, featuring an asymmetrical tread design that delivers outstanding wet and dry traction alongside a quiet, comfortable ride.
The Vitora Citylife is a passenger car tyre engineered for a smooth, quiet ride and long wear. It features circumferential grooves for wet traction and is positioned as a budget-friendly touring option.
The Vitora TrailLife is an all-terrain tyre built for drivers seeking strong traction and durability on and off the road, including SUVs and 4x4s. Market positioning is not specified in the available information.
The Vitora Highlife is a premium SUV tyre designed for superior performance, offering excellent wet braking, cornering, and optimal comfort for discerning drivers.
The Vitora Streetlife is a budget-friendly highway touring tyre designed for family cars and SUVs. It features circumferential grooves for wet weather safety and a solid centre rib for a quiet, comfortable ride.
The Vitora Worklife is a budget commercial tyre designed for light trucks, commercial vans and trailers. It features a double steel-belted, fuel-efficient construction with premium rubber compound that resists cuts and punctures for long-lasting wear.
